SERVICES

Bespoke. Flexible. Cost-Effective. Simply designed with a single goal in mind →

SALES

Exports and B2B Sales & Marketing for SMEs

A service model designed in a modular way with the core objectives of helping you to jump-start your international business outreach, enable meaningful growth of sales, sustain client relations and monitor market presence and trends as well as uncovering new market growth potential as we go.

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APPOINTING & MANAGING DISTRIBUTORS & RE-SELLERS

I help you kick-start your international business with a go-to-market approach. A two-phase process that involves and begins essentially with mapping of the market, short review of your company’s export readiness and possible challenges, the evaluation and recommendations of optimal distribution channels in the target market. The process continues right after with the qualification and screening of potential dealers and leads generation, product / service communication and presentation, the negotiation of contract terms and ensuring the product training and demonstration all the way to closing the first business deal and successful export delivery.

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POST-SALES, GROWTH PLANNING & ACCOUNTS MANAGEMENT

Many international businesses fail and market shares drop because of the inability to assimilate the existing cultural disparities and manage the clients and partners’ relations. Closing the first deal is not the time yet to celebrate, it rather sets the path for building closer relationship with the client and the market, and the momentum for the actual overseas business development. At this stage my role is to manage the key accounts and nurture the client relations by maintaining regular communication and product updates, providing tangible market and marketing planning, post-sales as well as customer support and handling client claims. My work is based on Integrating the 3 F principle; Follow-up, Follow-through, Follow Back.

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B-to-B Marketing, Brand & MARKET Monitoring

The absence of an appropriate marketing plan and monitoring and supporting the competitiveness status can make or break your businesses at in any given market and the stake is even higher at intentional markets. I work alongside the distributors and dealers to draft and implement a B-to B marketing strategy. By experience international partners do not only expect but they do highly appreciate a meaningful marketing support and guidance on how to best increase brand visibility, attract the right audience, drive the brand awareness and brand positioning. Increasing sales is after all a common goal for the supplier and the distributor.

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TRADE SHOWS & MARKETING LOCALIZATION SERVICES

It is of utmost importance to produce marketing materials that fit the cultural context of the market in question. I help you localize promotional and advertising materials that can better resonate with the target audience and meet local requirements. My trade show and exhibition support services can help you with the organization and planning, production of trade show materials, on-stand representation, networking and interaction with the audience, lead capture and post-show follow-up and contact activation.

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Explore new business ventures & territories

In our fast-paceD world and increased competition your business is in constant need to disrupt, network and seek diversified growth avenues. I continuously pull market data and interact with clients and potential partners with the objective of mapping new development opportunities in the target markets and beyond, and bringing suppliers together with potential investors and venture capitalists or entering brand new markets.

Let’s see if we are the right fit.

Your next market may be just a cup of coffee away…and it’s on me. Be in touch..

A work flow based on a Go-to-Market approach, simple process and trusted Guidance

From start and all the way through, I work closely with my clients to understand their business offering , provide practical advice and solution and execute a sales-oriented plan.

01

Immerse & Plan

This is a highly interactive stage whereby we understand your business, core offering and USPs. The ultimate objective is to define a concise and executable A4 sales plan (and yes we mean it an A4). Part of the process is to prepare and adapt the communication and marketing material to the target market.

02

Focus & Implement

Needs no further explanation. Once the written plan has been approved we get down to; prospecting, cold-calling, emailing, presenting and meeting with prospect clients and partners. We work with you all the way through the sales channel until we make the first sales.

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Follow-up, sustain & Grow

It is very critical to any business to manage the communication flow and the cultural sensitivities constantly and more importantly to increase market sales. We do so by working with and engaging the accounts on a regular-basis.

Let's Kick-start Your Sales Project

Fill out the form, or call to set up
a free project scoping and consultation.

(+358) 44-3434 723
info@finrica.com
Santakatu - 00180 Helsinki, Finland

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