At an early stage of my life, I recognized a profound and genuine passion for connecting with the world, learning about and from other cultures, and impacting communities in a positive and thriving manner. An interest that later translated into earning an International Business Degree with a major in Industrial Marketing (or so-called Business-to-Business Marketing), and an invaluable 10+ years of work experience working with 20+ markets across 4 continents and a wide range of industries. My immense satisfaction stems from coming along with the diversity of cultures, solving clients’ issues, and genuinely bonding with customers.
Being passionate about contributing to the development and well-being of emerging nations, and a believer in the power of these nations but also in turning their challenges into viable opportunities and building blocks for thriving communities, I set out on a mission by establishing Finrica as a limited liability company in 2008, with the objective of; connecting and empowering small businesses and communities and bridging cultures. The same mission I continue to do today independently as a freelancer.

Adil Idrissi Akhelij